Category: Google Ads

A comprehensive guide to google ads. Learn how to create, target and analyse ad campaigns in google ads.

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Definite Guide for Creating google search campaigns – Ad Extensions

How to setup Ad extensions in google search campaigns Not sure which ad words extensions to use on your ad campaign?  In this chapter we are going to learn types of ad extensions & know the benefits and how you can use them in your ad campaign. Here’s the total character count that’s available for… Continue reading Definite Guide for Creating google search campaigns – Ad Extensions

Creating google search campaigns -Ad groups & Keywords

Ad groups : In google campaigns, ad groups are the sub-units of the campaigns. Knowing the best practices on how to create ad groups will help you to succeed. Ad Groups help you to organize your targeting. Here’s the best practices Keyword Grouping in Ad groups : Ad words consists of closely related keywords which… Continue reading Creating google search campaigns -Ad groups & Keywords

Creating Google search ad campaigns – Outline

How to Create a search ad campaign effortlessly  Create a google search ad campaign for the first time is tough. It involves a series of steps which could vary based on the campaign objective. Worry not, i got you covered in this chapter. After this chapter you will able to create search campaigns at ease… Continue reading Creating Google search ad campaigns – Outline

Ultimate Guide to Display Ads Targeting options

What are the Targeting options in Display Ads Network? It was a mind numbing question for the most of the budding advertisers. Many targeting options are available in display ads to find your potential customers. What is google display network? Google display ads network is a collection of independent content publishers websites and apps. Google… Continue reading Ultimate Guide to Display Ads Targeting options

Guide to keyword match types & negative keywords

Google keyword match types – what are they? Exact match phrase match Broad Match Broad match modifiers In Google search ads campaigns, there are many different targeting options are available. Keywords are the most common types in search ads targeting. Keywords Keywords are the only & effective way to target in the google search terms.… Continue reading Guide to keyword match types & negative keywords